What is Ohmae’s 3C’s Model, and what are best practices, tools and online templates for teams and organizations?
Definition of Ohmae’s 3C’s Model
Kenichi Ohmae is a well-known Japanese business strategist who developed the 3C’s Model of business management. He focuses on 3 key success factors, namely The Corporation, The Consumer and The Competition, which form a strategic triangle. The 3 factors must be in balance for a business to have sustainable competitive advantage.
Description of Ohmae’s 3C’s Model
- Corporation: The corporation is responsible for focusing inward and maximizing its strengths. The corporation needs to have strategies in place which will maximize its competitive edge, now and in the future. This involves the study of current operations and deciding whether there is potential for outsourcing, changing vendors of raw materials, or automating, which would improve cost effectiveness.
- Customer: The customer is viewed as the basis for any strategy change and should be the primary focus of any company. A business needs to clearly identify its current and future customers, and tailor its products to each market segment it wants to explore. Ohmae’s model encourages frequent communication with customers by way of conversations, questionnaires, reviews and surveys.
- Competition: This is the third important factor in Ohmae’s 3C’s strategy. The potential negative impact of the competition can be minimized by increasing the image of your own brand, capitalizing on your own profits, and maximizing your own resources in a smart and efficient way. This includes heavy investment in advertising and public relations campaigns.
The value of Ohmae’s 3 C’s Model lies in its simplicity. It emphasizes practicality and reducing wastefulness. Also, this model highlights the proper use of company resources and employing an effective marketing strategy.
Tools & Templates
Various types of Market Surveys and Human Resource documents can be used to provide insights, data and additional support when using the Ohmae’s 3C’s Model method.
upBOARD's Online Ohmae’s 3C’s Model Tools & Templates
Unlike most traditional Ohmae’s 3C’s Model techniques, upBOARD’s online Ohmae’s 3C’s Model tools allow any team or organization to instantly begin working with our web templates and input forms. Our digital platform goes far beyond other software tools by including progress dashboards, data integration from existing documents or other SaaS software, elegant intuitive designs, and full access on any desktop or mobile device.
Learn more about upBOARD’s portfolio of other business strategy best practice tools and templates, including:
ADL Matrix, Affinity Diagrams, Baker’s 4 Strategies of Influence, Balanced Scorecard, Benchmarking, Blue Ocean Strategy, Bowman Strategy Clock, Build-Measure-Learn Feedback Loop, CAGE Distance Framework, Competitive Analysis, Competitive Landscape Analysis, Contingency Planning, Core Competence Analysis, Critical Success Factors, Discovery Driven Planning, Five Forces Model, Force Field Analysis, Gap Analysis, GE McKinsey 9-Box Matrix, Go To Market Strategy, Hambrick & Frederickson’s Strategy Diamond, Hedgehog Model, Hook Model of Behavioral Design, Hoshin Planning System, Kay’s Distinctive Capabilities Framework, Kotler’s Five Product Levels Model, Kotler’s Pricing Strategies, Lafley & Martin’s Five Step Strategy Model, McKinsey’s Seven Degrees of Freedom for Growth, Mission Statements, Mullin’s Seven Domains Model, OGSM Framework, Ohmae’s 3-C’s Model, PEST Analysis, Porter’s Diamond, Portfolio Management, Purpose Statements, Pyramid of Purpose, Scenario Planning, Simonson & Rosen’s Influence Mix, SOAR, Strategic Goals, Strategic Roadmap, Strategy Map, Strategy Roadmap, Strategy Uncertainty Map, SWOT Analysis, TOWS Matrix, Triple Bottom Line, USP Analysis, Value Chain Analysis, Value Disciplines Model, Value Net Model, Values Statement, Vision Statements, VRIO Analysis, and Weisbord’s Six-Box Model.